The Constant Grind
We don't promise first-page rankings. We build the right base.
SEO done badly is keyword-stuffed copy and ten 'top 10 tips' articles. SEO done properly is technical foundations, structured data, content that exists because someone actually needs it, and the patience to let compound interest do its work.
Technical SEO + content direction, no rank-promises.
Most agencies sell SEO as a monthly retainer that produces vague reports nobody reads. We sell it as a finite project that fixes the technical baseline of your site, plus an optional content engine that builds topic authority over months and years.
It pairs naturally with our other services. Custom Web Design ships with the technical SEO foundations on launch day. The SEO service is for sites that already exist (yours or a competitor's redesign) and need the gap closed.
Audit-led, transparent, measurable.
Full technical audit
Crawl, index coverage, Core Web Vitals, structured data, mobile usability, internal linking, redirects. A written report you'll actually understand.
Technical fixes
We don't write a list and walk away. We fix what's broken: speed, schema, sitemap, robots, canonicals, hreflang. Your site comes out the other side rankable.
Topic + keyword strategy
Search-volume + intent-mapped keyword research. We pick topics where you can actually rank, not the ones that look good in a deck.
Content guidance
An editorial outline: which pages to write, in what order, with what structure. We can write them too, or hand it to your team.
Google Business Profile + local pack
If you have a physical or local-service business, we set up GBP properly and link it to the rest of the SEO work.
Measurement + reporting
Search Console + Plausible/GA4 set up cleanly. Monthly reports that show real signals (impressions, position trends, query mix), not vanity dashboards.
Audit → fix → write → measure.
- 01
Audit
Two weeks. We crawl, we measure, we benchmark. Output is a prioritised fix list with effort estimates.
- 02
Foundations
Three to four weeks of technical fixes. Speed, schema, sitemap, structure. After this, the site is technically clean.
- 03
Content engine
Editorial calendar plus the first batch of pages. The strategy continues even if you write the rest in-house.
- 04
Measure + iterate
We watch Search Console for 12 weeks. We adjust based on what actually moves.
What we work with.
The only ranking signal that matters
Competitive landscape and keyword volume
Crawl audits without browser-based limits
Core Web Vitals + waterfall analysis
Structured data that actually validates
Whichever fits your privacy posture; we set up both correctly
Sites we've made findable.
Three projects where SEO was central — including the SEO tool we built ourselves.
Project-based, not endless retainers.
We don't believe in 12-month SEO retainers that produce a one-page report each month. We do believe in a focused project that fixes the foundations, plus an optional thin retainer to keep watching the data and ship corrections.
Audit
- ·Two-week deep technical + content audit
- ·Prioritised fix list with effort estimates
- ·Set-up of Search Console + analytics
- ·60-minute walk-through call
Foundations project
- ·Audit + fixes implemented
- ·Schema + sitemap + speed work
- ·Topic + keyword strategy
- ·First 5 cornerstone pages written
Light retainer
- ·Monthly Search Console review
- ·1-2 content pieces per month
- ·Schema + technical maintenance
- ·Quarterly strategy revisit


